Meta ads management that feeds your pipeline.
We build, run and optimise your Facebook and Instagram ad campaigns — targeting, creative, budget and ongoing management, handled through an AI-assisted system inside your own ad account. And because a lead worth nothing until it's contacted, every lead these ads produce can be handed straight to the Lead Reactor for instant follow-up.
Most agencies stop at "the ad is live."
A campaign that's technically running isn't the same as a campaign that's actually managed — targeting checked, creative rotated before it fatigues, budget adjusted against what's converting. And an ad account with nobody watching it quietly burns spend on an audience or a creative that stopped working weeks ago.
- FAULT A
Set-and-forget campaigns
An account nobody's actively managing keeps spending on what stopped converting weeks ago.
- FAULT B
Generic creative
Stock-template ads blend into the feed. Creative built for your business and your offer performs differently.
- FAULT C
The ad works, then the lead goes cold
A well-run campaign that hands off to slow manual follow-up is still leaking revenue — just at a different stage.
What we do. What you do.
MKT-04 · SCOPE OF WORK
| WORK ITEM | RUNS ON THE SYSTEM | YOUR PART |
|---|---|---|
| CAMPAIGN BUILD | Targeting, budget structure and creative set up inside your Meta Business account. | Approve the offer and the budget you're comfortable testing with. |
| ONGOING OPTIMISATION | Performance monitored and adjusted rather than left to run untouched. | Nothing — this runs in the background. |
| AD SPEND | Billed by Meta directly, separate from our management fee. | Set and fund the budget you want to test. |
| LEAD FOLLOW-UP | Handed to the Lead Reactor for instant multi-channel outreach, if you run it. | Decide whether ad leads go to your team or the Lead Reactor. |
The click is only half the job.
An ad that generates leads is only worth what happens next. If those leads sit in an inbox until someone gets to them, the ad spend that earned them is wasted. This page covers the ads — building, running and optimising the campaigns themselves. What happens the instant someone clicks and fills out a form is a separate, dedicated system: the Lead Reactor, which reaches new leads across voice, iMessage, WhatsApp and SMS within seconds.
See the Lead Reactor- THIS PAGE
- Runs and manages the ads themselves
- LEAD REACTOR
- Follows up every lead the ads produce
- TOGETHER
- One connected path from click to booked call
The rest of the marketing system.
SEE THE OTHER SERVICES
Google Business Profile Management
MKT-02Review & Reputation Management
MKT-03Social Media Management & Automation
MKT-05Google Ads Agency
← Back to the marketing overviewFacebook & Instagram ads questions, answered.
MKT-04 · FAQ
How much do Facebook ad agencies charge?
It varies widely by agency and scope. We charge a fixed monthly management fee, agreed after a free consultation, that's set by how many campaigns and platforms you're running and how much hands-on optimisation your account needs. Your ad spend itself is paid directly to Meta and is completely separate from our fee — we don't mark it up.
Is $500 enough for Facebook ads?
It can be a reasonable place to start testing, but the honest answer is it depends on your industry, your cost per lead, and what you're trying to prove. A lower budget means fewer leads and a slower read on what's working; a higher budget gets you a clearer signal faster. We won't promise a specific result at a specific budget — in the free consultation we'll tell you what a realistic test budget looks like for your industry before you commit anything.
What are the big 4 ad agencies?
That question usually refers to the large global holding companies — WPP, Omnicom, Publicis and Interpublic — which own most of the well-known advertising agency networks. They serve enterprise budgets and aren't set up for a local business managing a single Meta ad account. That's a different tier of business to what we run.
Can I get an agency ad account for Facebook?
We manage campaigns inside your own Meta Business account rather than requiring you to move into an agency-owned ad account. You keep ownership and visibility of your ads, audiences and data throughout.
MKT-04 · SIGN-OFF
Let's see what a managed account would change.
A free consultation takes thirty minutes. We'll look at your ad account or your offer and tell you what a realistic budget and setup looks like.
Book a Free Consultation